Drive MORE TRAFFIC to Youtube with INSTAGRAM! 🀳
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Drive MORE TRAFFIC to Youtube with INSTAGRAM! 🀳


What’s up everyone. Welcome back to my channel,
the number one place for new coaches, content creators and entrepreneurs. Now in today’s
video, I’m going to answer a very common question that I get. I mean I do get a lot of questions,
but this one is actually really, really popular and that is when you’re starting out your
youtube channel and you have zero subscribers, you have nothing to your youtube channel.
How did you actually grow your Youtube Channel? How did you actually get your initial views,
get your initial subscribers and all of that? Well, I’m here to tell you that for a really
long time it was actually my Instagram that was growing my youtube channel. It wasn’t
through search, it wasn’t through anything like that within youtube. It was actually
my Instagram, the primary platform that I had before. Now, obviously a year later, my
youtube channel is now fueling a lot of the growth within my Instagram and it truly switched
roles. However, I am here to tell you that in the
beginning you are going to heavily rely on your Instagram account in order to grow your
youtube channel. Because I’m assuming for many of you, you probably already have an
existing following on Instagram. That’s why if you want to learn my secrets, my strategies,
my tips on how exactly I drove traffic to my youtube videos using Instagram, then keep
on watching. All right, so the first tip that I have for you is an OG tip. This is something
that I’ve been doing ever since the beginning of my channel all the way until today, and
that is creating a 15 to 32nd teaser clip of your youtube videos to repost onto Instagram
stories. Now obviously it doesn’t have to be just Instagram stories. You can put on
Facebook, you can put an IG TV, you could put it in your Instagram post. But for me specifically, I like to leverage
Instagram stories. Now you might be wondering why 15 to 30 seconds. The reason why is because
for Instagram stories, the Max amount of seconds per story is 15 seconds. So if you’re doing
a 15 second teaser clip, it’s only gonna take up one story. If you do a 30 minute teaser
clip, then it’s going to take up two stories. Now, I don’t want to overwhelm my audience
and have multiple stories in order to show a teaser, so that’s why I personally recommend
15 to 30 seconds. Now, back then when I was doing my own editing for my videos, what I
would do is I would finish up editing my entire youtube video. Then I would quickly create
another video that’s 15 to 30 seconds long featuring all the highlights of that video
that I’ll be posting that day. And the reason why I like to do this is because
most times if you’re just sharing your thumbnail or you’re just sharing the link to your youtube
videos, people don’t really know if that video is right for them. That’s why by creating
that Cheeser, people can actually have a preview of what that video is all about and if it’s
something that they’re really interested in or maybe something you said that truly intrigues
them or they didn’t realize what was actually in the content of your video, then they’re
probably going to watch your videos. I find this to be a really, really useful thing and
that’s why I continue to do it till this day. Now, please do not overcomplicate the process.
For me, it was simply creating a teaser just like this, nothing fancy, and then I would
share it on my Instagram stories. I would also share it on my Facebook page and that’s
what I would do. Now that I have a video editor, it’s a lot
more elevated. There’s more animations going on, but you definitely don’t need this, especially
because nowadays on Instagram story, there are so many fun stickers and things that you
can add on to really animate this teaser, so please don’t feel like you need it to be
fancy. As long as you create a teaser, it’s already really great. It’s already going to
really help you in terms of getting more eyeballs onto your videos. Now the second tip that
I have for you is something that I’ve actually been doing only super recently and I actually
found that it’s been super helpful and that is leveraging the countdown feature on Instagram
stories. Generally what I like to do is I like to tease my video by adding my thumbnail
onto my Instagram stories and then putting the countdown of when that video is actually
going to be published and what I’ve found is many people turn on that countdown and
then once they’ve turned on that countdown, Instagram will actually send them a notification
of when that countdown has ended and then they’re going to know that the video is ready. This is a really fun and creative way in order
to keep people on their toes and have them super excited for your youtube videos. Not
only this, Instagram loves it when you use their features, so why not utilize this awesome
feature that Instagram has given you. Now the next tip that I have for you is using
the copy and paste feature. Now hold up. I know some of you guys are probably wondering
what the heck is the copy and paste feature. Well, this is actually something that I’ve
shared already in this video right here where I walked through some hidden features that
exist within Instagram. So make sure you check out this video because it’s really good. But
anyways, if you don’t know what the copy and paste feature is, basically if you have your
thumbnails or any photo saved into your photo gallery, what you can actually do is you can
copy it and then on your Instagram story you can then paste it. And what I like to do, as you can see here
is I like to pace the thumbnail while I’m doing a video. And it’s usually me pointing
to the thumbnail, encouraging people to actually pay attention to it. And then I advise people
to either swipe up, if you have 10 k followers and if you don’t have 10 k followers, my next
step will actually cover this. Or tell them to click the link in my bio in order to access
that youtube video. So this is a really creative way that you can actually make your Instagram
stories a little bit more interactive when it comes to promoting your youtube videos.
Now speaking of promoting your videos, linking things, my next tip is to make sure you are
linking your videos on Instagram. Now on Instagram there are multiple ways in which you can actually
link your videos. For example, a really easy one is the link
within your bio. You can either directly paste a short link that directs people to your youtube
videos immediately. You can add another link where it’s more of like a link tree style
and you can have it there or you can do what I’ve done, which is basically create my own
link tree in which I how’s my youtube links there along with my website, my resources,
all of that, and you can customize that the way that you want to because it’s technically
your website. Now there’s obviously other ways to link your videos aside from just your
bio section and that is within your Instagram stories. Now, obviously we all know if you
have 10 k followers, you can use the swipe up feature. However, the reality is is I know
a lot of you guys don’t have 10,000 followers, so make sure you check out this video right
here where I really walk through in depth on how you can hack your way through and having
the swipe up feature even if you don’t have 10,000 followers. So make sure you check out this video because
I literally walk you step by step with some clear instructions on how you can do this.
Now, just because you’ve linked your videos, especially if you’ve linked it within your
linkedin bio, it doesn’t necessarily mean that you’re going to be able to drive traffic
to it, right? That’s why my next tip is for you to use the P s strategy. Now, you might
be wondering what the heck is the p s strategy? Well, there’s really not much to it. It’s
not necessarily rocket science, but it is something that can be really powerful in making
sure you’re driving traffic to those links and you’re being top of mind when you have
your videos launching or when you have them published. Let me explain. So when you are
posting your videos on Youtube on that publishing date, so for me it would be Wednesdays and
Sundays. What I would do is I would actually make sure
that I’m posting an actual post on Instagram on those days as well. On the days where you’re
really wanting to showcase your video, you want to make sure that you’re really active
on Instagram so that you can get that engagement, especially within the first 24 hours. Like
I mentioned in multiple videos on my channel. I do say that for Youtube, the engagement
that you get within the first day of your video being published is super important.
So that’s why if you’re posting your videos on Monday, on Wednesday, on Thursday on whatever,
you also want to make sure that those are your peak days where you’re also having the
most Instagram activity and that includes posting on your feed. Now, for me, back then
when I was starting out my channel and really trying everything on anything to grow my platform,
what I would do is on the days that I was posting on Youtube, I would also be posting
to Instagram. Now what I’m doing, this post, I’m generally
creating a caption that’s really engaging and by the way, if you need help with captions,
make sure you check out this video right here that somewhat relates to the video that I’m
posting on Youtube and then at the very end I’ll say p s a new video is now up on this
topic, or I just have a new video. Make sure you click the link in my bio in order to watch
it if you’re interested. So I’m not necessarily bombarding people with heavy promotion about
my youtube video. I’m still creating a caption. That’s a value and it’s not really until the
end where I’m like, ps, new video and by doing so, people aren’t necessarily annoyed and
by reading the caption first, they’re also prying to be interested in my video. So if
you are someone who is really wanting to get more traffic, get more eyeballs on your video,
get more people to click on your link, make sure that you’re testing out the PS strategy
and see if it works for you. Also, as a bonus tip, not only do you want
to be posting on your feed, but you also want to be super engaged in your Instagram story
and you’ll even notice with me every single time that I’m promoting a video on my youtube
channel, more likely or not. I’m also a lot more active than usual on Instagram stories.
Now, obviously for me, I’m on Instagram stories pretty much every single day, but on the days
I’m actually promoting a video, I’m on it even more and there’s a reason for that. It’s
not just because I love Instagram stories, which I do. It’s also because I want to be
top of mind. If I’m already promoting my video, sharing my thumbnail, I know that over time
my story is going to get bumped down. However, if I’m constantly engaging in the Instagram
stories, then it’s going to bump my stories way up and then I’m going to be top of mind
for people even if they don’t open their Instagram until a lot later. That’s why I’m always super active on my Instagram
stories on the days that I post because I want to maximize the initial posts where I’m
promoting the thumbnails or I’m telling people to swipe up or I’m sharing the teasers. I
want people to see that and so that’s why I’m really, really active on Instagram stories
specifically on Wednesdays and Sundays. Now at this point in the video, I’ve pretty much
spilled a lot of beans on how you can drive more traffic to your youtube videos. However,
if your youtube videos aren’t really the greatest quality or the scripting doesn’t make sense,
or even if you as a Youtuber, you struggle a lot with actually speaking on camera, then
I want you to hit the notification bell because in the next video we’re gonna talk all about
that. I’m actually going to bring you behind the scenes on how I film my youtube videos
and how I can be super fast and efficient in filming. So if you’re interested in learning about
all of that coming behind the scenes with me, then make sure you hit that notification
bell so that you can continuously learn on how you can improve on Youtube. In the meantime,
while you wait for that video, make sure you check out these two awesome videos as well.
I talk a lot about social media, Youtube, Instagram, entrepreneurship, coaching, online
marketing, so many different topics. So make sure you’re also checking out these two videos
as well. And also if you like this video, make sure you also give it a thumbs up. It
really helps the channel a lot when you do this. So I’d highly, highly appreciate it.
As always, guys, thank you so much for watching. I hope you guys have a great day, a great
week, and a great life, and I’ll see you in the next one. Bye guys.

100 Comments

  • Vanessa Lau

    Hey YouTube fam!!! As someone who loves both IG and Youtube, this week's video is one of my favourites! 😊 Is there one you prefer? Sound off in the comments below! If you want to learn even more about using Instagram in your business, make sure you're on the wait list for BOSSGRAM ACADEMY! http://vanessalau.mykajabi.com/

  • Roman Lopez

    Vanessa, just a quick note about the swipe up option for people that dont have 10k followers. I leraned that trick from you and I have done it so many times nad it has worked for me, however instagram recently changed length of the video allowed for IGTV and now the video has to be at least 1 min long πŸ˜”πŸ˜” dont believe me, go check it out by yourself! So, putting up an small 15 min clip to direct people into youtube is not opssible anymore!

  • Tiana Coats

    I need to try out that teaser idea. I've noticed more activity on Instagram just by being consistent on YouTube. Great advice!

  • Sakshi Singh

    You are always amazing , you always has something new to teach and valuable . Thank-you soo much also wanted to meet you someday ☺☺

  • Mel C's Makeup & Style

    Thanks Vanessa! I'm still trying to incorporate my IG with my YouTube channel, so great tips. 😊 Any small or new YouTubers want to help each other grow? ❀️

  • My Inspiring Designs

    You have such amazing advice and I really do use a lot of your techniques within my social media and it has made such a differenceπŸ’• I’ve noticed the more active I am on my IG, the more engagement I have. Thank you so much for constantly sharingπŸ₯°

  • Preeti Vaidya

    I am starting from scratch for new business. I always have loved your channel and this is very informative.

    The best part is most of them are very good tips and practical. But someone like Vanessa needs to hammer into us.

    Love you Vanessa. You go girl!

  • Gabby Gilbert

    I an bad at writing a caption for my posts on IG. I am a wrestler. It’s hard to write something inspirational when I’m posting a pic of me kicking someone in the face lol. Help!

  • Dean Reynolds Media

    Hey Vanessa.. I f you’re always telling us to click a Video, while you’re teaching us, then we won’t be able to watch to the end. .. save all other content at the end. 😎

  • Okky Ayu Permata

    Sometimes I found out that some people find my video through my link in my bio. They sometimes see my story about the video and landed on my youtube channel!!!

  • The Striving Forward

    I feel it's so important to notice that not only the topic can be a teaser of your video, I see so many Youtubers just picking interesting ideas from the middle of the video, not only introducing the topic. I feel it gives so much more sense as you can introduce the topic itself simply with your thumbnail. 😊

  • feed meimei

    I haven't seen any other videos on this with such value. When I first started my YT channel, I had about 8k on Instagram and was wondering why so few of them were subbing to my channel. It's something I still struggle with even a year later, so these tips are extremely helpful! Another fire video, Vanessa! πŸ”₯

  • Jimmy Flare

    Great tips. I feel like the things you mentioned were all areas I need to improve on. We are opposite in the sense that I dont fancy Insta Stories, however I guess we all have to do things we dont like sometimes haha

  • Raphael Daily λ―Έκ΅­λΌνŒŒμ—˜

    Vanessa thank you so much! This was so informative~ I always learn so much from your videos~ thank you so much~~πŸ™πŸŒŸπŸ‘πŸ˜Šβœ¨

  • Karyleiana WildernesScapes

    This could just be me, but while the "swipe up" feature in IG stories is great & if it's truly an interesting topic I WILL swipe up, but once taken to the youtube video, I'll usually just screenshot it to remember the title/thumbnail & click OFF bc I'm not wanting to run 2 apps/platforms at the same time.

    Long story short: PUT YOUR VIDEO LINKS IN YOUR IG BIO
    I copy/paste the link into my notes & watch the video later. I'm still aware of your content, I'm much more likely to watch the FULL video bc I have time to.

  • Alex Magee

    This sounds like a really great idea! i'm going to have to try this out as well too the next time I post up a video on youtube. Thanks for the advice as usual Vasnessa!

  • xxsweetlipsxx12

    I have a question. I’ve just started my Instagram and barely have 100 followers and just set up a YouTube channel, could this still work for me? Love your videos I find them extremely helpful! ☺️

  • Rumaysa Askar

    Random question here but does anyone know how to avoid copyright adding music to an instagram video? My video got removed and i didn’t even realise that was a thing! What music to use or how to tackle this?

  • FindingDisney

    These were fantastic tips!! I’m 39 and trying to grow my YouTube channel so I think it’s tough for someone my age. I would really like to be more involved on Instagram and Facebook. These were great ways to do that!! Thank you!!

  • Eric White

    Smart choice using the a6400 for your camera, I could instantly tell the quality was better, I’m thinking about getting as well

  • Influencer Unchained - Digital Entrepreneurship

    Ooh these are some super cutting-edge tips! I just wish my Insta was big enough for me to drive more meaningful traffic from it πŸ˜… Really looking forward to your next video, because efficiency is def something I can struggle with!

  • Life with Mare

    I love your tips, however to unlock the swipe up features I was doing it with 15 second clips like you said but now it says you need to have your video at least 1 minute long now!

  • Christian

    Definitely see them both complimenting each other very well. Gotta learn Instagram though. Dont even do stories yet. I'll get there though. ❀❀😁😁

  • Rudi On The Line

    These are awesome, Vanessa! Thank you very much! I'm just starting out making something of my own YouTube channel and your tips are helping a lot! So, thanks again!

  • Chris D'Andrea - Personal Finance Videos

    Thank you for these amazing tips and strategies! I loved this video so much, I added it to my β€œwatch later” so I can rewatch it 10 more times LOL

  • That Girl Creates

    These are such great tips, definitely going to implement them to my plan moving forward! Gave you a big thumbs up πŸ‘πŸ½πŸ‘πŸ½πŸ‘πŸ½

  • Koosa

    This is such an incredible video. Great content. Super Great Tips! and…can listen to you talk all day. Think I need to playlist your channel in my listening list of music, lol. Thanks for assisting us in building our channels and helping us deliver content better and gaining more views. Keep sharing. Hoping to see great results on my channel with these tips.

  • Millennial Girl Boss

    I'm going to TRY IT Thank you for these amazing tips!πŸ˜€πŸ˜€πŸ˜€πŸ˜€πŸ˜€πŸ˜πŸ˜πŸ˜πŸ˜πŸ˜

  • Her Soul Vacation

    Hi Vanessa! Thanks for this video! I have a question. You said that you post IG stories every day and that you are more active on them particularly on the days you upload a YT video, how can you be more active on those days when the stories last 24hrs? like, what things you do to be "more" active. I'm quite a newbie. Can you add to the stories? Thanks again!

  • The Warren Family

    Already doing some of these tips! Will definitely try the countdown one! I think it would bring an exciting element to my viewers.

  • Relly Lee

    HEY VANESSA , I’m having trouble with INSTAGRAM when i like a pic on the explore page , the like pops up and then disappears as if I never liked the pic at all I’ve been on instagram a while but I can’t seem to get any followers or likes outside of my followers . I’m wondering if something is off with my instagram. Use hashtags all the time but still don’t get likes from people other then my followers

  • Eddiana Rosen

    I learned so much on this video!!! Thank you Vanessa, I’m really building up the courage to post my very first video so these tips are amazing and useful for someone at my stage!

  • TevanS Haven

    Always great tips. I feel like I would be on top of things if I actually schedule in time to be more active on insta stories etc. Will do twice a week for sure.

  • The Audacious Life Podcast

    Great tips Vanessa!! Yer killin' it. I sent your last biz video to a friend — THAT was SO INSPIRING!! — she's been watching it over and over again to stay in CEO mode. Keep on shining!!!

  • Chris D'Andrea - Personal Finance Videos

    can you make a video on how you made your own link tree? did you create it on your wordpress site?

  • Manilenya Madrilenya

    I’ve seen a lot of your videos but this one was particularly helpful! I’m definitely going to try these on my IG. Thanks so much for all you do!

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