How to Build Links Without Trying to Build Links | Get HUNDREDS of Links Organically
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How to Build Links Without Trying to Build Links | Get HUNDREDS of Links Organically

– Link building is one of the
hardest things to do in SEO, but it’s a necessary evil. If you don’t build links, you’re not going to rank
as high as you want. Now, you don’t need the
most amount of links, but getting some is helpful, and without any links, it just takes that much
longer to get ranking. But there has to be a solution without building links, right? And there is. Hey everyone, I’m Neil Patel, and today I’m going to
teach you how to build links without actually building links. (synth music) Before we get started, make sure you subscribe to this video, that way when I release
more videos like this, you’ll get notified. And if you’re on YouTube,
click the alert notification. Question for you, have you ever seen my free marketing tool called UberSuggest? If you haven’t, it’s a
version of HREF’s SEMRush, Moz, all for free. Now, if you look at it, that tool has built thousands
and thousands of links. Actually it’s built tens of thousands of links. And you’re probably wondering, hey how is this possible? It’s because I gave something away for free that’s of value. In other words, I disrupted the market. Now, with UberSuggest I spent a lot of time and money into it. And you’re probably like Neil,
I can’t end up doing this, there’s no way I can spend hundreds and thousands of dollars or millions of dollars creating some tool that my competitors charge for, give it away for free, to build up the links naturally. And we look at UberSuggest, I didn’t have to try to build any links. It just naturally happened. And this stuff continually happens, I’m getting the links every single month without doing anything, because everyone’s just like, it’s a great free tool! So, I want to break down
how you can replicate that on a budget without spending
little to any money. The first thing you can do is give away a self-assessment tool or discovery tool like a quiz. Quizzes work, people love them, they link to it all the time. One of my buddies has a quiz that’s on if you’re going
to be on the naughty or nice list for Santa. He gets thousands of links, he doesn’t do anything, it’s a simple quiz. You can use tools like LeadQuizzes to create these quizzes for you. The next thing you can do is create infographics. So there’s already a lot of
popular articles on the web, and when there’s a popular
article on the web, people are much more likely to link to it, because they already like it, it has shares, it has social proof, it’s already amazing. Because if it wasn’t amazing, no one would be linking to it. But what I want to do is, I don’t want to just create that
same article all over again, or create a better version of it, I want to do something that’s simpler, and what I do is I use
a tool called Infogram, and I create an infographic out of that original piece of content. So, when someone else
published an article talked about ten ways to boost
your search engine rankings, I can turn that into an
infographic through Infogram or Canva, and publish that on my site, and let everyone know who
linked to the original article, being like hey, noticed
you linked to this article, I have an infographic that
explains the steps step-by-step. Feel free to include it in your article. And they’ll embed that
infographic link back to you, and what you’ll find is
you’ll get a ton of links without trying. Because if someone linked
to the original article, why wouldn’t they link to a visual version of it that makes it
easier on their readers? The next thing you can
do is build a product like UberSuggest without building it. So there’s a site called And what Code Canyon does
is list all these scripts that you can pay a one-time
really affordable fee like five dollars, ten, fifteen dollars, to get these tools that you can integrate on your site with very little
to no coding experience, and now you can have
tools like UberSuggest that you’re putting on
your site that people love, and they’re linking to naturally. That’s how I started out. See, I didn’t learn this process by first creating UberSuggest. Back in the day, I bought an SEO script that helped people analyze their site and I paid less than a hundred bucks for the script, I put it on, that was the most popular
visited page on my site. Because people we’re like oh wow, this script teaches me
how to improve my SEO. All from a simple, free,
technically not free, but a really affordable base script. And you don’t have to
just look at Code Canyon, you can google scripts for anything. SEO, mortgage calculator. Any industry, weight loss calculator. Every single industry
has different scripts, that’s a great way to get
that link juice flowing, because people will
naturally link to stuff that solves their problems. They don’t have to read. Few buttons, it gives them
the solution right then and there. And last but not least, you got to promote. Even if you’re not trying to build links, that’s okay. But promote. Every time I release a new feature, I try to push it on Product Hunt. I try to share it on Twitter. I try to share it on Facebook. I try to tell people on Instagram. I’ll create videos on it. I’ll go live. Do whatever you can to promote. If you have to tell people, knock on doors, email
them, do whatever it takes. Because when you create that noise, you’ll get more users, you’ll get that word-of-mouth effect, and then people really
start linking to you without you doing much. And that’s amazing because then you don’t have to keep trying to hound people being
like, will you link to me? Hey I just released this,
will you link to me? Most people hate those emails, you hate sending them, but if you do these steps, what you’ll find is you’ll get the links without even trying. If you need help growing your
rankings or building links, check out my ad agency,
Neil Patel Digital, thank you for watching, make sure you subscribe, like the video, tell all the people about it, and leave a comment if
you have any questions.


  • Neil Patel

    Have you ever acquired any backlinks without having to email anyone, or even try acquiring backlinks? Tell me in the comments.

  • Jiya Iman

    Hi Neil…you are my teacher I have learned so much things from you..I told you before that my digital marketer teacher told to watch your videos so that I can learn more and more…I m very simple person my mind is not as sharp as yours…I m doing so much hardwork for my YouTube and just created my own website but I m not getting good results..right now I m going through very difficult time and unable to spend money to promote my youtube or website traffic….what should I do? Pls give me the best advice for my YouTube and website…my blog and YouTube is about makeup and beauty…really greatful if you could help me….

  • Promothash Boruah

    Hey Neil,
    Excellent tips. Your masterclass helped me to boost about 25% traffic. Though the conversions are not there yet.

    Thanks a lot 😍
    -Promothash Boruah

  • Shana Douglas

    Hi Neil. Thank you! Another amazing video. I love your videos because they’re short, sweet, and always pack a punch. I love the Tips method you use.

    These are excellent tips for marketers who don’t have time to do traditional link-building where they have to send out hundreds of personalized emails. My question is whether you believe the “build a tool” tip can work for any market or niche. (For example, I’m in the skincare space).

    In any event, thanks for sharing these tips. And, yes, you TOTALLY disrupted the market with Ubersuggest. I’ve been using Ubersuggest for years, even before you acquired it. But it’s way better now than it ever was. Thank you for sharing.
    Take care. Shana (pronounced like “Donna”)

  • Robert Martin Lees

    Your Purely amazing Neil. so much Value. one day I might even afford to buy some digital help:) I do gave one question that I am keen to get an authoritative view on regarding building backlinks. Yours would probably be the best. And I don't want to do too much if the following will end up hurting my efforts….

    So I have been keeping a close eye on the like of ezinearticles and notice the have lost their high spam score. What do you think regarding publishing articles there again for backlinks only. I have written a couple of blurbs there around my niche lately. Have found a couple of sites publish it, but without my resource box. one who did include it:) It took google a while to index my article but they did with a little push and now rank it above the folks who did.

    Please let me know your thoughts. Is it worth it, will it hurt? could it be back from the brink?

    Cheers Friend

  • Big Content Bay

    Yeah a few of my informative images like infographics got backlinks. I never got any by writing to without trying always. But they are average or low quality links. Now im writing to ppl as i need good quality links n i have just a few.
    Neil thanks for this amazing info. U rock as just focusing on what u tell..and it works ☺

  • James Scott

    Powerful way to generate links on autopilot. Thanks Neil 👍. I just did that santa quiz… and I’m on Santa’s naughty list lol.

  • صابر اعظمی

    Hi Neil how are you?

    I'm a language translator. You have a lot of fans in Iran and I can post your Persian videos better on YouTube. Automatic translation doesn't mean well. Is it possible to enable subtitle sharing?

    thank you.

  • Michael Moore

    Another valuable Post. Using your suggestion ion Video, I went to Code Canyon and found some script ideas. But..I am confused as to how to put these on a website give people access to them Don't then have to buy the script themselves to use them?

  • Exposure Ninja

    One thing that certainly helped with the backlinks for Ubersuggest would have been the thousands of links Ubersuggest already had.

    The lesson to take from that is that acquisition as a link-building technique is incredibly powerful when done and marketed well — and it's probably not as expensive as some business owners think.

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