How To Improve The Google Ranking Of Your B2B Website
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How To Improve The Google Ranking Of Your B2B Website


Hi I’m Joe Doohan the SEO specialist here at Wurkhouse, today I’m gonna be talking about how you can improve your Google ranking of your b2b website the first page of Google gets a massive 95 percent of web traffic with subsequent pages merely getting 5%. therefore its comes as no surprise that the fight to gain the number one spot on Google search engine rankings it’s so great Google uses over 200 ranking factors in order to rank a website. These are based on content, onsite and offsite optimization there’s no quick solution to get your site to number one spot. The only way to get there is by dedication creativity and persistence Website architecture will make a huge difference for SEO as it is often overlooked. Having your highest quality content organized in a place that is easy for your visitors to navigate to can work wonders for high rankings. Web pages with faster loading times have better engagement, stronger conversions, friendly user experience and better search engine rankings. It’s that simple. Having a fast host, compressing images, using a CDN, and compacting javascript helps to make your website faster. The B2B buying cycle is heavily research driven and travels through more decision makers. Strategically placed keyword rich content is not an optional extra, it is an absolute must-have. Ensure that your content is simple yet highly specific to your topic area. The URL slug for your web pages appear in Google search engine results which means you can optimize them to give your website a better ranking. A common presumption is to include all your keywords on the page URL. This is a mistake, instead, you should use one relevant term within the URL to keep it short. That way it is easy for searchers to understand what your content is about and is proven to improve click-through rates. Meta descriptions are an important element of your website content. A compelling description outlining what your webpage is about, or your products you’re selling can greatly help with your click-through rate which in turn helps your ranking. The Google search console helps monitor traffic check indexing status for optimized site visibility and gives you a better understanding of your site’s search results. Often than not you’ll discover keywords that you didn’t think of got amazing or ranking for before. Those were six key factors on improving your b2b website ranking. No matter what you do, make sure you make a site that you would want to visit yourself that is written the way humans would want to read it. There is no quick fix for SEO. The steps I’ve outlined can help create more traffic to your b2b website

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