Module 2. Lesson 1. Intro
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Module 2. Lesson 1. Intro


welcome to the technical SEO section far too many digital marketers ignore the technical aspects of SEO which is a big mistake technical SEO is the foundation to your entire SEO strategy if your site isn’t built or structured correctly search engines will have problems crawling and indexing your content in a worst case scenario your entire site might be rendered invisible to search engines so it’s vital to have a solid understanding of the technical aspects of SEO the web is a technical platform and there are correct and incorrect ways of building websites this section of lessons teaches you about these and how search engines interact with the pages in order to help you diagnose problems and improve websites in this section we’ll teach you about the technical aspects that influence how search engines see your site will cover HTTP site speed robots.txt sitemaps URLs redirecting urls duplicate content and canonical tags structured data site status codes and how to view site elements and conduct a technical audit

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