• Articles

    How to get rid of bad backlinks | Need-to-know

    Having a good number of high-quality backlinks pointing to your website tells the search engines that your website is authoritative and worthy of a high rank in the search results. However, having spammy, low-quality backlinks pointing to your website can have the opposite effect and potentially spell disaster for your SEO and organic rankings. So, if you discover that your website is being targeted by spammy or unwanted links that are damaging your SEO, what can you do about it? This video will explain three ways to get rid of bad backlinks. Firstly, make sure that your website always returns a “404” response to pages that don’t exist. Failing to…

  • Search Engine Optimization
    Articles,  Blog

    Search Engine Optimization

    As we all know, there is a lot that goes into having a successful online presence. However,something that many people don’t think enough about is Search Engine Optimization. The basic objective of SEO is to improve your ranking on search engines – like google for instance. And as you know, the higher you appear on search pages, the more people will access your website and learn about your company. There are other ways that can help your website appear higher on search results, like SEM for instance however, with SEM, you have to pay to make your ad appear on top of the search results. But if you stop paying……

  • Articles

    How to succeed at SEO on Naver | Need-to-know

    If you’re targeting South Korea, then you need to focus your SEO efforts on the country’s most popular search engine, Naver. However, that’s easier said than done, as SEO works very differently on Naver compared to Google. This means that SEO can be a challenge to people who are only familiar with search engine optimisation for Google. Don’t panic! We say that every week – don’t panic! This video will explain the most important things you need to bear in mind when doing SEO on Naver. First of all, let’s be aware that Naver is seen as a community platform and its search results contain many different types of content.…

  • SEO & PPC News | 08-10-2018 | Google Algorithm, Search Console & More!
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    SEO & PPC News | 08-10-2018 | Google Algorithm, Search Console & More!

    Darren: In this video, you’re going to learn about some changes Google have made to the search console when it comes to the search results page. You’re also going to see something very sneaky that Google have snuck in to their new update to the Chrome browser, and in addition to that, there’s been yet more changes with the algorithm. This is search engine news coming up. [music] Hey there guys, Darren Taylor of the bigmarketer.co.uk here, and my job is to teach you all about search engine marketing. If that sounds up your street, you should consider subscribing to my channel. Today is about search engine news. Let’s get…

  • IETF and Internet Hall of Fame 2013: Henning Schulzrinne
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    IETF and Internet Hall of Fame 2013: Henning Schulzrinne

    Henning Schulzrinne I’ve been involved in the Internet technical community since the early ’90s, primarily in my academic role as faculty at Columbia and previously as a researcher at Bell Labs and in a German research lab here in Berlin, actually. And secondly, more recently, as a staff member for the Federal Communications Commission. In that role, I have been participating in traditional academic research, primarily in the networking realm, but also, working primarily within the Internet Engineering Task Force on standards development for Internet applications, primarily real-time applications. The topics I have worked on probably the most are, as I said, the real-time Internet applications, Voice over IP and…

  • Why it’s important to involve SEO in the website migration process
    Articles,  Blog

    Why it’s important to involve SEO in the website migration process

    There are a range of reasons why you might be undergoing a website migration, from rebranding to changing CMS, but whatever the reason, and whatever the size of your website, migrations are challenging and complex projects that can really damage your SEO if not done properly. So, how can you perform one without your website crashing out of the search results and losing all that valuable website traffic? Simply put, you need to involve an SEO expert throughout the website migration process. By involving SEO in the project from start to finish, rather than just having them tacked on there at the end, you’ll greatly reduce the SEO risk associated…