• How to Keep Your Rankings & Traffic When Relaunching Your Site
    Articles,  Blog

    How to Keep Your Rankings & Traffic When Relaunching Your Site

    Hey guys. Edmund Pelgen here, and today I wanted to talk to you about maintaining your traffic and rankings after you relaunch your website. In the last two weeks I’ve probably seen two or three different websites get launched and people have come to me asking me to help them fix their traffic problems. And the reason is that the web developers have gone and made a bunch of changes without following these simple steps. And so these simple steps are, Number one, make sure that the page titles and the meta descriptions on your old site are carried across to the new ones. Those things are responsible for your…

  • The Best SEO Blogging Strategy + Tips For Ranking A New Website In 2020
    Articles,  Blog

    The Best SEO Blogging Strategy + Tips For Ranking A New Website In 2020

    hey guys a Neil with Ebadore Digital and today I’m gonna share with you a strategy I use it’s the blogging SEO strategy that can help you rank a brand new website it can be a new website it can be an old website this SEO strategy helps everyone typically with a like if you’re servicing in a specific area so I do website design and digital marketing and branding in Northwest Arkansas we service all over the United States but we primarily help people in the local community so I use this strategy all the time what we’re gonna be doing we’re gonna be creating blog posts where we’re…

  • Articles

    How to Keep Your Rankings & Traffic When Relaunching Your Site

    Hey guys. Edmund Pelgen here, and today I wanted to talk to you about maintaining your traffic and rankings after you relaunch your website. In the last two weeks I’ve probably seen two or three different websites get launched and people have come to me asking me to help them fix their traffic problems. And the reason is that the web developers have gone and made a bunch of changes without following these simple steps. And so these simple steps are, Number one, make sure that the page titles and the meta descriptions on your old site are carried across to the new ones. Those things are responsible for your…

  • What Is A Long Tail Keyword? | SEO Like A CEO
    Articles,  Blog

    What Is A Long Tail Keyword? | SEO Like A CEO

    [MUSIC PLAYING] ERIC HOCHBERGER: Hey, guys, this is Eric with Mediavine, and this is our “SEO like a CEO” series. And today, we’re here to talk about long-tail keywords, so really focusing in on the keywords we were talking about last week, but now on long-tail keywords. So as mentioned last week, long-tail keywords are the more specific or niche searches by users, as opposed to the more generic kind of searches. All right, so why do we care about long tail? What is a long tail, first off? It actually comes from statistics, the term. The idea is when you have a distribution of things where there’s a lot…

  • Using Keyword Planner in AdWords
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    Using Keyword Planner in AdWords

    Hi its Kathleen from AdWords Having the right keywords is the key to getting your ads to show on relevant searches. But what if you’re not sure which ones to choose? That’s where Keyword Planner comes in. This free AdWords tool can help you build or expand your Search Network campaigns. Keyword Planner makes it easier to find the right keywords by helping you: Research keywords that might be relevant to your product or service, landing page, or product categories and Get historical statistics and traffic forecasts In this video, we’ll show you how to use Keyword Planner to search for new keywords and ad group ideas, see how popular…

  • What Is A Keyword? | SEO Like A CEO
    Articles,  Blog

    What Is A Keyword? | SEO Like A CEO

    [MUSIC PLAYING] ERIC HOCHBERGER: Hey, guys. This is Eric with Mediavine. And during our “SEO Like A CEO” series, we’re going to take things back a little bit. We’re going to talk about what a keyword is. Assuming we’re thinking, duh, that’s a really oversimplified topic– what is a keyword, but it’s actually going to be probably a little more complex than you think. So keywords, you may be thinking is a term that best describes your content. And you would be correct. But we have a much more nuanced definition of a keyword here at Mediavine. I want to make sure we’re on the same page because a keyword…

  • SEO vs SEM. What’s the difference? (Simplified & Examples) | Sydney Digital Marketing
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    SEO vs SEM. What’s the difference? (Simplified & Examples) | Sydney Digital Marketing

    Hey, YouTube Toaday I’d like to talk to you about SEO search engine optimization and SEM search engine marketing in 2018 81% of users find their desired online destination through a search engine according to the Forrester research company So if your customer can’t find you through a search engine inquiry your business may as well not exist in fact It doesn’t exist to them. hi I’m Simon Gould from Sydney Digital Marketing and over the next few minutes I’ll be addressing the two most critical Marketing tools you will need to power your digital presence in 2018 These are of course SEO search engine optimization and search engine marketing…

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    Google does not use the keywords meta tag in web ranking

    So we had an interesting question from someone who just asked me, “How much do you use the keyword or keywords meta tag in your main search results?” And the answer is, basically not at all. So let’s talk about that in a little more detail because sometimes people file lawsuits, you know Alice has alice.com and Bob has bob.com, and maybe Bob takes Alice’s name and puts it in the keyword meta tags. And then Alice sees that, and she gets really angry and she, you know, talks to Bob and maybe sues Bob and all that sort of stuff. Well, how much should Alice be worried about, you…

  • How can a site rank for keywords that aren’t anywhere on its pages?
    Articles,  Blog

    How can a site rank for keywords that aren’t anywhere on its pages?

    Matt: Today’s question comes from Land Lubber in Colorado. Land Lubber asks, “A site for my client’s competitor shows up on a SERP for keywords that never even show up anywhere on the site (not even hidden in the source code). How is this even possible, and isn’t this spam? What can my client do about it?” Okay, Land Lubber, let’s take a step back and stop hatin’ on everybody for a second. Let’s put it in the realm of universities. Suppose I do the search “Cal”, a lot of people might expect Berkeley to show up, because a lot of people call Berkeley , “Cal.” Or if I search…