Video SEO Guide For Beginners – YouTube SEO Guide For Noobs – YouTube Guide For Growth #SEO
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Video SEO Guide For Beginners – YouTube SEO Guide For Noobs – YouTube Guide For Growth #SEO

SEO stands for Search Engine Optimisation
and in my opinion it is the most important tool for smaller YouTubers who want to grow
on YouTube. YouTube is the second largest search engine in the world and SEO is the
process of communicating what your video is about to the YouTube search engine gods so
that people searching for a video like yours can find your video. In this video/post I will be sharing the 5
basics steps of video SEO for beginners, so you can implement it on your own videos and
start getting results. I will also be making videos that dive deeper into each aspect of
video SEO so be sure to stick around for that, consider this as your starting point into
the wonderful world of SEO magic. (Hey guys, I’m jay Cartere from
teaching you how to grow on YouTube and be better.) Let’s be real, most smaller YouTubers don’t
have a clue what Video SEO is. Every minute a bunch of videos are uploaded to YouTube
and are lost in the infinite space of videos that nobody cares about. If you are a small
YouTuber you need to use effective video SEO, if you’re a bigger YouTuber you should also
use effective video SEO but you can get away with neglecting it if you’re big enough
already. Some people know what video SEO is but they’re just crap at it, and that’s
okay you can hire someone who’s good at video SEO over on #shamelessplug. Good SEO will allow you to appear in search
results when people search for your kind of video and it will also allow you to appear
in the recommended videos next to videos similar to yours so as you can tell, it is very powerful
for growing on youtube and bringing in traffic to your channel. 1) Finding The Right Key Phrase Finding the right key phrase to target is
probably the most important part of video search engine optimisation. A key phrase is
a the search term that people will type into YouTube to find your video. Ideally, you should
pick the key phrase you want to rank for before even creating your content. Retroactively
optimising your content is an option, although it’s not the best way to approach things. When you approach the search for the right
key phrase, you want to find a balance between how often people search for the phrase and
how much competition there is trying to rank for that phrase. A great tool that I personally
use to show me this information (and a lot more) is tubebuddy, go to
if you want to try it out for yourself. You can also use the google Adwords keyword planner
(as well as other tools) for this information, but that shows you google search traffic and
competition – not YouTube stats as far as I know. Example: In this EA Sports UFC 2 tutorial video, I
targeted the key phrase EA Sports UFC 2 Submission Offense tips. That key phrase has a medium
search volume and very low competition. Many players getting the game for the first time
are likely going to go to youtube or google and search for UFC 2 submission tips as it
is something many people struggle with in the game. Targeting this key phrase using
efficient SEO allowed me to rank on the first page of YouTube and bring in over 10,000 views. When you’ve researched a few key phrases
and you’ve found one that is searchable and fits the piece of content you are making
you should move on to the next step. 2) Title SEO Using the right title is vital to the success
of your video. In order to have a better chance to rank for your key phrase it’s best to
include your key phrase at the beginning of your title. Your title optimisation does not
stop there however, you should also try to include your second best key phrase that you
found during your research. Example: As you can see, I’ve made sure to include
my key phrase “EA Sports UFC 2 – Submission Offense Tips” in the beginning of my video
title. I’ve also Included “How To Win By Submission” and “EA Sports UFC 2 tips”
in the video title so I have the chance to rank for those key phrases. As well as ranking
1# for “EA Sports UFC 2 – Submission Offense Tips”, this video also ranked 1# for “ea
sports ufc 2 how to win by submission”. Use all the available characters you can without
seeming spammy and make sure you’re not neglecting your title SEO. 3) Description SEO Description SEO is pretty simple once you
have your title and your key phrase. All you need to do here is describe your video and
try to include both of your key phrases at least once. I would recommend trying to include
your key phrases in there twice, but if it’s not possible to do that without the description
seeming spammy or not making sense then it’s not worth it as you could be penalised. Getting your key phrases within the first
few sentences of your description will bring you the best results, so try and get your
key phrases in the first line if you really want the best chance for your video to rank. Example: In my video “How To Get Your First 100 Subscribers
In Less Than A Month!” I’ve included my two key phrases in the description as well
as including my title in the description after my social links: (quote block) Let me help you grow your YouTube channel
here!: – Use the code First100 for 20% off Custom Thumbnails In this video I’ll be sharing a YouTube guide,
teaching you How To Get Your First 100 Subscribers In Less Than A Month in my How To Grow On
YouTube series. These tips will show you how to get 100 subscribers on YouTube fast, but
only if you actually put the work in! Follow me on Twitter: Grow Your YouTube Channel!: Join The Cartere Cartel On Discord: The Tools I Use To Make My YouTube Videos: How To Get Your First 100 Subscribers In Less
Than A Month! – How To Get 100 Subscribers Fast! JAY CARTERE – NATURAL PHENOMENON (PRODUCED
BY JAY CARTERE) [NET VID]: Production Music courtesy of Epidemic Sound: 4) Tag SEO Tag SEO is the most fun part of SEO for me.
I know many of you are gasping and wondering how I can find Tag SEO or any SEO fun, but
we all have our guilty pleasures. I like tag SEO because this is where you get to use all
the key phrase research you did earlier. You should include all the best key phrases in
your tags as well as variations of those phrases. Make sure to include the phrases you want
to rank for the most first, the phrases you’re most likely going to rank for will be the
phrases that are also included in your descriptions and titles. Example: For my video “How To Rank Higher With YouTube
Video Tags & Get More Views!” (A video you should definitely watch for more in depth
information on using tags) I’ve used a bunch of variations of my main key phrase and I’ve
been able to rank for 5 of them. 5) Closed Captions Another way you can optimise your video and
let YouTube know what your video is about is by uploading closed captions. This hasn’t
seemed to have a large impact on my channel or videos so I wouldn’t say it’s 100%
necessary, but every little helps. If you script your videos then you have no
excuse and you really should be taking the opportunity to upload those scripts in the
form of closed captions to give yourself a little bump when it comes to ranking for your
chosen phrase. As I mentioned earlier, I’ll create a more
in depth video on all the steps I’ve shared in this video so make sure you stick around
for that. I hope this video gave you some insight and
the tools you need to start dabbling at video search engine optimisation. Keep in mind that
you should come back to your videos every once in a while to see if you can better optimise
them as your job is never truly finished. Right now on the first 20
customers can get 2 video search engine optimisation packages for free using the code 2FreeSEO
so make sure you come and take advantage of that deal before someone else beats you to
it! Be a better you today. Check out the services I offer and my other
free helpful posts/videos – as well as this video in written format – (over on
if you want to make the most of your channel! (Thanks for watching and liking
and subscribing!)


  • Jay Cartere






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